Anyone who uses a vehicle for transportation, of course. However, you may be particularly motivated if:
... you are interested in acquiring an electric vehicle, but you would like to get more information from experienced EV drivers in your community.
... you are an electric vehicle enthusiast, who would like share your joy with other enthusiasts and with newcomers to the world of EVs.
... you like the idea of fueling your car at home.
... you want to reduce the costs of operating and maintaining a car.
... you want to save the planet by reducing your consumption of fossil fuels.
There are other good reasons for interest in EV's and EVEVA, but those are good ones to start.